January 20th, 2010
It’s true – a picture is worth 1,000 words, and adding visual enhancement to a presentation can add power and impact. However, adding too much audio or visual to a presentation can confuse and distract your audience. Here’s how to strike a balance.
Why Use Visuals?
Approximately 65% of the population is made up of visual learners. Therefore, if you are giving an oral presentation with absolutely no visual support, you’ve got to consider that most of your audience is not getting (or retaining) the bulk of your message.
On the other hand, too much visual stimulation can distract audiences away from the message itself, which is why it’s essential to use images in moderation. Used appropriately, visuals help to cement concepts and illustrate key points throughout your presentation.
How Many Visuals?
Naturally, the most optimal number of images will vary from presentation to presentation. Highly technical or statistical presentations loaded with complex data will likely require more visual support than a presentation that’s based more on subjective measures, or one that is highly interactive.
What Kind of Visuals?
Again, this will depend upon the nature of your presentation, as well as your audience. Consider these questions:
How familiar is your audience with the subject matter?
How complex is your topic?
How many different ideas or concepts are you presenting?
A slide may be useful whenever you are presenting complex data, comparative data, or introducing a new term, idea or concept.
No matter what kind of visuals you decide to add to your PowerPoint presentation, Projector123.com can assist you in creating a powerful, professional display with our high quality projector rentals. Just click here now to learn more about our pricing and procedures.
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